I led brand, design strategy, and visual design at a prefab backyard home startup with the goal of adding high quality housing density to residential neighborhoods at scale.
With momentum building and product communication ready for an overhaul, I aligned the housing startup’s visual design system with its product values and vision.
Playful take for an business operations consultant for entrepreneurs. The concept was born from the client’s name, some creative visual association, and the fundamental value proposition of working smarter.
I helped a rapidly growing architecture firm tell the story of its value and strategic approach with case studies of recent work.
For San Francisco Battery, a competitive ultimate frisbee team, recalling the hills of the Golden Gate – and the defensive emplacements that defended them until the post-war era.